PASNAP is currently searching for a Digital Communications Specialist who will create digital content across social media platforms and the PASNAP website and will coordinate digital video projects in collaboration with the Communications, Political & Research (CPR) Team.
Responsibilities include:
- Conceptualize, produce, write, schedule, shoot, and edit video projects to support the Union's objectives, and to assist local and statewide campaigns.
- Collaborate with union members and staff to shoot videos.
- Grow the organization's social media presence across multiple platforms.
- Ensure regular updates and maintenance of the PASNAP website.
- Assist with crafting engaging blast email communications for internal and external stakeholders.
- Create and distribute compelling digital media content for local and statewide use.
- Develop and monitor monthly performance metrics to track social media and website progress.
- Work with the members of the Content Creators committee.
- Provide video and photography coverage for PASNAP events for use on social media and the PASNAP website.
- Stay updated on digital production and social media trends to anticipate future needs.
- Design graphics for social media, emails, text blasts, and the website.
- Work closely with colleagues in the CPR Team.
- Coordinate advertising campaigns across various social media and internet platforms.
- Operate studio camera, audio, and lighting equipment proficiently.
- Utilize video production software and equipment such as switchers, audio consoles, teleprompters, and recording devices.
Qualifications:
- Bachelor's degree in communication studies, advertising/marketing, public relations, digital media production, or related field is preferred.
- Minimum of two years of experience in digital media production and social media management.
- Expertise in producing high-quality video content for multiple platforms, including live streaming.
- Proficiency in writing, shooting, and editing digital videos.
- Ability to create engaging social media content and manage various platforms effectively.
- Demonstrated ability to track and engage in social media trends.
- Experience with online social media scheduling tools and technologies.
- Strong project management skills.
- Strong time management skills.
- Ability to collaborate effectively with diverse groups/populations.
- Excellent prioritization and multitasking abilities in a deadline-driven environment.
- Proficiency in graphic design and photography editing software, such as Adobe Photoshop.
- Excellent interpersonal and verbal communication skills.
- Outstanding written communication skills.
- Demonstrated ability to manage digital media production and social media content effectively.
- Automobile and valid driver's license.
- Willingness and ability to travel to other parts of the state.
- Evidence of success in digital media productions and/or social media (e.g., awards, media coverage, impact) preferred.
Along with a resume and cover, please send a video portfolio of your best work, including digital media production and/or social media. Note previous clients, awards, earned media coverage, and proof of impact, if possible and where applicable.
PASNAP is an equal opportunity employer committed to building a diverse and inclusive team.