Digital Communications Specialist

PASNAP is currently searching for a Digital Communications Specialist who will create digital content across social media platforms and the PASNAP website and will coordinate digital video projects in collaboration with the Communications, Political & Research (CPR) Team.

Responsibilities include:

• Conceptualize, produce, write, schedule, shoot, and edit video projects to support the Union's objectives, and to assist local and statewide campaigns.
• Collaborate with union members and staff to shoot videos.
• Grow the organization's social media presence across multiple platforms.
• Ensure regular updates and maintenance of the PASNAP website.
• Assist with crafting engaging blast email communications for internal and external stakeholders.
• Create and distribute compelling digital media content for local and statewide use.
• Develop and monitor monthly performance metrics to track social media and website progress.
• Work with the members of the Content Creators committee.
• Provide video and photography coverage for PASNAP events for use on social media and the PASNAP website.
• Stay updated on digital production and social media trends to anticipate future needs.
• Design graphics for social media, emails, text blasts, and the website.
• Work closely with colleagues in the CPR Team.
• Coordinate advertising campaigns across various social media and internet platforms.
• Operate studio camera, audio, and lighting equipment proficiently.
• Utilize video production software and equipment such as switchers, audio consoles, teleprompters, and recording devices.

Qualifications:

• Bachelor's degree in communication studies, advertising/marketing, public relations, digital media production, or related field is preferred.
• Minimum of two years of experience in digital media production and social media management.
• Expertise in producing high-quality video content for multiple platforms, including live streaming.
• Proficiency in writing, shooting, and editing digital videos.
• Ability to create engaging social media content and manage various platforms effectively.
• Demonstrated ability to track and engage in social media trends.
• Experience with online social media scheduling tools and technologies.
• Strong project management skills.
• Strong time management skills.
• Ability to collaborate effectively with diverse groups/populations.
• Excellent prioritization and multitasking abilities in a deadline-driven environment.
• Proficiency in graphic design and photography editing software, such as Adobe Photoshop.
• Excellent interpersonal and verbal communication skills.
• Outstanding written communication skills.
• Demonstrated ability to manage digital media production and social media content effectively.
• Automobile and valid driver's license.
• Willingness and ability to travel to other parts of the state.
• Evidence of success in digital media productions and/or social media (e.g., awards, media coverage, impact) preferred.

Along with a resume and cover, please send a video portfolio of your best work, including digital media production and/or social media. Note previous clients, awards, earned media coverage, and proof of impact, if possible and where applicable.

PASNAP is an equal opportunity employer committed to building a diverse and inclusive team.