Manager, Programs & Marketing

Role/Position

The Women’s Edge, the premier women’s business leadership non-profit organization in Greater Boston has a unique staff opening for an enthusiastic and experienced Manager, Programs & Marketing to join our dynamic team. The successful candidate will be responsible for developing and implementing marketing programs & strategies to increase organizational visibility, foster community relationships & engagement, and provide administrative support to the CEO and the board of directors. While the position is Boston-based, the team works virtually and meets regularly throughout the Boston area. This role requires a proactive individual with excellent communication skills, marketing experience, strong networking abilities, and a deep commitment to advancing the organization’s mission.

Responsibilities

Marketing & Communications

• Develop content and publication calendar for marketing communications and campaigns to engage current and future target audiences.
• Manage social media calendar across all programs and platforms; creates original content, including graphic design; monitor social media for engagement and amplification of messages.
• Create marketing materials and presentations to support outreach, growth strategies and CEO’s business development efforts.
• Monitor newsfeeds for updates on members, BOD members, and member organizations; repurpose in proactive communications and outreach.
• Manage and update TWE website to raise awareness, engagement, and conversion.
• Manage and report on marketing analytics; proactively monitor analytics to enhance digital performance and drive growth.
• Develop project plans to ensure all deadlines are met.

Administration

• Prepare, distribute, and track communications on behalf of leadership.
• Attend BOD and committee meetings and take minutes as necessary.
• Manage and monitor program budgets and accounts receivable.
• Prepare program budgets and monthly financial reports in conjunction with leadership.
• Create quarterly reporting on marketing programs, email, website and social media metrics.

Programs & Events

• Collaborate on design and planning of annual and one-off events and leadership development programs, including logistics and content.
• Manage event-related graphic design, including signage and PPT decks.
• Manage events onsite, including setup, registration and attendee management.

Business Development

• Maintain relationships with corporate partners and sponsors.
• Research and identify new business opportunities and partnerships.
• Create and implement strategies in concert with leadership to attract, expand, and retain business support.

Community Engagement

• First point of contact for all potential and current members.
• Management of online TWE community.
• Manage membership records and the member billing process.

Breakdown of Activity

• 30% Marketing strategy/social media management
• 30% Administrative support for the Executive team, board and committee leaders to drive engagement
• 30% Strategic and administrative support for all events and initiatives
• 10% Member engagement, registration, and serve as the key liaison for all current members

Qualifications

• Excellent organizational, communication and analytical skills.
• Minimum of 5 years of relevant marketing and business development experience, including project management.
• BA/BS in Marketing or equivalent work experience, a plus.
• Creative, collaborative, high-energy, innovative, proactive and resourceful.
• Must be a team player/contributor and work independently and remotely.
• Must be proficient in Word, Excel, PowerPoint, Outlook, and Constant Contact; knowledge and experience in digital marketing and CRM is preferred.
• Design experience is a plus (Adobe InDesign, Illustrator, Canva).
• Demonstrated experience with social media and web platforms and marketing tools.
• Detail oriented.
• Event planning experience a plus.

Salary range: $65-80k, commensurate with experience.

Please send letter of interest and resume/CV:

Elizabeth L. Hailer

CEO

The Women’s Edge

hiring@thewomensedge.org

No phone calls please