Communications Director

We are seeking a tenacious Communications Director to lead ASAP’s communications strategy and execution. The Communications Director will be responsible for shaping and amplifying our brand voice, crafting compelling narratives, and ensuring cohesive messaging across all channels. The ideal candidate is a proactive, resourceful communicator who thrives in a fast-paced environment and can wear many hats to meet the needs of our growing organization.

Key Responsibilities

Strategy

• Develop and implement a comprehensive communications strategy that advances ASAP’s mission and supports programmatic, fundraising, and brand awareness goals.
• Identify opportunities to elevate ASAP’s visibility, strengthen its public narrative, and expand audience engagement.
• Serve as a thought partner to organizational leadership on key messaging and communications priorities.

Content Creation

• Craft high-quality written content, including newsletters, website copy, social media posts, and donor communications.
• Collaborate with program staff to highlight participant stories and program impact.
• Maintain and enhance ASAP’s brand voice, ensuring consistency across all materials.

Digital and Social Media

• Oversee ASAP’s social media strategy, creating and curating content that builds community, encourages program participation, and raises awareness.
• Manage website updates and support digital marketing initiatives, including email campaigns and targeted advertising.

Data and Insights

• Monitor and analyze the performance of communication efforts, using data-driven insights to refine strategies.
• Stay informed on best practices and trends in nonprofit communications, particularly in veteran and military-affiliated spaces.

Qualifications

• 5-10 years of professional experience in communications, public relations, or marketing.
• Exceptional writing and storytelling skills with an ability to adapt tone and style for different audiences.
• Strong strategic instincts and a proactive approach to identifying and seizing communication opportunities.
• Proficiency in digital tools, including content management systems (e.g., WordPress), social media platforms, and email marketing software (e.g., MailChimp).
• Demonstrated ability to manage multiple projects simultaneously and pivot as needed.
• Curiosity, tenacity, a growth mindset and commitment to continuous learning.
• Passion for ASAP’s mission and a collaborative, team-oriented approach.

Preferred Qualifications:

• Experience in nonprofit communications.
• Familiarity with military culture and an appreciation for the unique needs and strengths of the veteran and military family community.
• Familiarity with arts programming or community-building organizations.
• Basic design skills (e.g., Canva or Adobe Creative Suite) are a plus.