Society of American Florists

To connect and cultivate a thriving floral community

The Society of American Florists (SAF) is the association that connects and cultivates a thriving floral community by equipping growth-minded professionals with resources to create fulfilling careers, cultivating connection across the industry to share ideas and solve problems, being the industry resource for relevant data and knowledge about the future and by enhancing the organization’s operational effectiveness and efficiency.

SAF is the only national trade association that represents all segments of the U.S. floral industry. Our more than 2,500 members are the industry’s top retailers, growers, wholesalers, importers, manufacturers, suppliers, educators, students and allied organizations. SAF is the face and voice of a strong, unified floral industry in Washington, D.C.