HubSpot & Data Systems Manager

Location: Remote (NYC or CT preferred)

Start Date: Early January 2025

Applications Due: Priority deadline Tuesday, November 5th (first-round interviews will be held on a rolling basis)

Salary Range: $80,000 - 100,000 annually depending on experience and qualifications. Competitive health, dental, retirement, and life insurance benefits are included with full-time employment.

Overview

A college degree can be a game changer – it often leads to career advancement, economic opportunity, and upward mobility. But the existing system presents challenges for many students to access college due to high financial barriers and lack of flexibility. Enter Trio New College Network, an innovative new college support program designed for students who are looking for an accelerated, affordable, and achievable degree program. Trio is a network of community-based programs that provide access to the degree programs AND high touch coaching, career support, and wraparound services (like access to technology, childcare, and guidance through the financial aid process) to ensure students have what they need to succeed and earn their degree.

Trio has already launched this innovative new model in three states to equip working adults with the skills and credentials needed to advance their careers and access high quality jobs leading to fulfilling, economically independent lives. This model has had early promising results, doubling graduation rates and eliminating the black-white college completion gap in Boston, San Francisco, and Philadelphia.

Trio is poised to expand into 9 more geographies in the next five years. At this pivotal point in our growth, we are seeking a HubSpot & Data Systems Manager to help us professionalize our systems and scale our operations efficiently.

About the Role

As the HubSpot & Data Systems Manager with Trio, you will play a crucial role in maintaining and optimizing our HubSpot CRM and other data systems. Your responsibilities will include system design, data hygiene and analysis, and providing technical support. You will collaborate closely across both marketing and operations, serving multiple teams to provide critical data analysis, build workflows, troubleshoot minor tickets, and conduct training sessions to ensure all staff are proficient in using HubSpot. This role is essential to ensure our CRM and data system supports our higher education recruitment pipeline and operational needs.

About You

This role is ideal for someone excited about the opportunity to optimize the use of data and systems to address impactful, real world challenges and support our amazing learners seeking a degree. This person has strong technical skills, is a problem-solver, and is able to communicate complex concepts to non-technical users. They are excited about the opportunity to innovate and be a part of a growing, impactful organization.

Responsibilities

HubSpot Systems Design and Optimization:

• Design and implement organization-wide HubSpot systems that are scalable and address the unique needs of our higher education enrollment pipeline.
• Develop and maintain automation workflows and manual processes for marketing, sales, and student data record-keeping.
• Provide strategic guidance on best practices for system architecture and workflow automation.

Data Hygiene and Coordination:

• Ensure data integrity through rigorous data hygiene practices, including consistency for both internally-defined labels as well as with external data sources.
• Accurately tag and segment students based on their position in the funnel, allowing teammates to easily manage their individual workstreams.
• Build reports and dashboards that allow growth teams to track performance and benefit from data insights (i.e., speed to lead, sales velocity, conversion rates).

Technical Support and Troubleshooting:

• Provide day-to-day HubSpot support for staff, addressing day-to-day troubleshooting issues such as calendar needs and form corrections.
• Assist with onboarding and training team members into HubSpot, ensuring they are proficient in using the right tools and processes.
• Act as the go-to expert for resolving technical issues and optimizing user experience within HubSpot.

Data Analytics and Reporting (incl. Non-HubSpot):

• Collect, analyze, and present data from various sources (such as enrollment statistics, financials, and student progress metrics) to support teams to understand key metrics and the impact of Trio’s programs.
• Assist in the preparation of reports, dashboards, and presentations that communicate findings from data analyses to support key management decisions.
• Provide technical support to stakeholders on the use of data tools for interpretation and storytelling.

Eligibility, Required Experience, and Skills:

• 2+ years of data analytics experience (experience creating, cleaning, merging, managing, and analyzing large related, but not necessarily connected, data sets).
• 2+ years of hands-on experience with HubSpot Marketing & Sales Hub Professional or Enterprise.
  • High proficiency across features including deal pipelines, workflows, lead objects, advanced reporting and dashboards (incl. sales analytics), custom properties, lifecycle stage management, emails and forms
• Experience in designing and implementing HubSpot workflows and automation.
• Excellent communication skills for coordinating with marketing teams and providing training to general staff.
• Problem-solving abilities to address technical issues and optimize system performance.
• Proven ability to quickly build meaningful relationships and interact well with a range of people from diverse backgrounds.
• Ability to work both independently and as part of a team in a fast-paced environment.
• Reflective and responsive to feedback.
• Perseverant, goal-oriented, and organized.
• Highly aligned with Trio’s mission.