Marketing and Communications Manager

About Volunteer New York!

Volunteer New York!’s mission is to mobilize our community to address its greatest challenges. We envision a community that is vibrant, resilient, and equitable and see volunteerism and civic engagement as important and powerful strategies to achieving this vision. Volunteer New York! is a one-stop resource devoted to increasing volunteerism in Westchester and our surrounding communities.

Our work at Volunteer New York! is firmly grounded in our values and our beliefs. We value community and we value volunteerism, and we believe: Everyone can serve, Volunteering is transformational and Relationships matter.

Celebrating its 75th Anniversary in 2025, Volunteer New York! has evolved to meet the changing needs in our community, creating initiatives in collaboration with the business community, expanding services to engage volunteers of all ages, and expanding its online presence to make it even easier for people to get connected. Volunteer New York! is creating the pathways that turn a person’s good intentions into action.

During the past year alone, Volunteer New York! inspired over 35,000 volunteers in Westchester, Putnam, and Rockland counties who contributed over 457,000 hours of service at 300+ local nonprofits valued in excess of $16.9 million. Volunteer New York! prides itself on a culture of excellence, and for the 13th year in a row, GreatNonprofits.org named us a “Top-Rated Nonprofit” based on online reviews from volunteers and nonprofit partners.

Position Description

Reporting to the Senior Director of Development, Volunteer New York! seeks an entrepreneurial, collaborative, data-driven, and creative Marketing and Communications Manager who will run campaigns that mobilize thousands of volunteers each year and galvanize individuals, organizations, and groups to engage with Volunteer New York! in ways that further our ability to secure mission-critical funds and raise Volunteer New York!’s profile in the community.

The Marketing and Communications Manager is responsible for helping develop and implement marketing strategies and communications, public relations, and promotional-related activities, including content creation, email marketing, collateral production, graphic design, and website management.

The ideal candidate is the perfect blend between content producer and marketing strategist. They will easily leap between planning and implementation. They will love writing, designing, storytelling, brand building, problem-solving, bringing people together, supporting our community, and inspiring others. They can also thrive just as well in a fast-paced environment with tight turnaround times as they take on and manage multiple overlapping tasks and responsibilities. A strong sense of design, experience with event production/marketing, and video production is a plus.

• Strategy & Project Planning: Create a comprehensive marketing and communications plan and coordinate a strategic org-wide communications calendar that supports recruitment, development, and partnerships, and implement marketing activities and campaigns that engage a broad but targeted range of audiences, with a specific focus on volunteers and donors.
• Marketing and Brand Development: Develop, execute, and evaluate a roadmap for digital marketing and email marketing programs aligned with current best practices. Drive conversion of prospective volunteers into action-takers and collaborate with the team to identify and develop creative brand awareness campaigns that elevate Volunteer New York!’s visibility. Ensure brand standards are met and maintained across the organization and by external partners. This includes creating engaging content across all communication channels, which include email, direct mail, website, social media, print materials, and live events. Collect photographs/video as needed.
• Fundraising: Assist the Development team with fundraising efforts, inclusive of but not limited to sponsorship deliverables, fundraising email and print communications, merchandise sales, and helping to manage the fundraising platform, Classy.
• Design: Use Adobe Creative Suite and Canva software to create design assets and marketing collateral (print and digital); Manage visual assets – graphic designs, video, and photos; Manage production process for collateral, signage, and promotional items.
• Storytelling: Develop materials, talking points, and multimedia that highlight the impact of our work and inspire stakeholder engagement.
• Outreach: Support the goals, strategy, and implementation of Volunteer New York!’s community outreach.
• Public Relations: Develop and execute a broad range of PR strategies to position the organization and its leadership by maintaining, in partnership with the Senior Director of Development, relationships with local reporters and editors, identifying newsworthy insights and stories, and drafting external communications materials.

Qualifications

• Bachelor’s Degree
• 3+ Years of relevant experience
• A track record of delivering results
• Excellent communication and writing skills: ability to articulate Volunteer New York!’s mission, program objectives, and resource needs to a variety of audiences and using a variety of methods.
• Excellent organizational skills: ability to manage complex projects from creation to completion, plan and prioritize multiple projects, collect and analyze data, and meet deadlines
• A commitment to staying current on topics, platforms, and technologies and using this information to drive strategy, amplify our message, and increase awareness and impact
• Demonstrated experience in crafting communications solutions to reach new audiences that advance our organization’s mission and vision
• Prior experience managing a brand’s social media presence and content creation
• Experience working with nonprofits is a plus

Technical Skills Required

• Adobe Creative Suite (Photoshop, Premiere, Lightroom, InDesign) or similar applications
• Canva and/or Adobe Express
• Media management with Dropbox
• Proficiency with social media platforms and Microsoft Office
• Comfortable using a mirrorless or dslr camera
• Constant Contact or similar email marketing tool
• Working knowledge of front-end web development
• Familiarity with Google Analytics
• Salesforce and/or Classy experience is a plus

Schedule: Full-time position; some weekends and evenings required with advance notice.

Salary and Benefits: Salary Range $60,000-$64,400, along with a very competitive benefits package, including the opportunity to work a few days remote each week, a health insurance plan, a retirement plan, and more.

To Apply: Please submit a cover letter, which shows your strong writing acumen and a passion for community and volunteerism, and your resume to Dylan Pyne at dylan@volunteernewyork.org. Include Marketing and Communications Manager in the subject.

AmeriCorps, Peace Corps, and other national service alumni are encouraged to apply.

Volunteer New York! is an Equal Opportunity Employer committed to diversity and inclusion.