Development Manager

Core Responsibilities and Scope Development

Manage the schedule, production and execution of key operating fundraising campaigns: Membership, Annual Fund and Business Sponsorship

Work with Design Manager to maintain high-quality, updated print and digital imagery

Utilize data analysis to strengthen fundraising campaigns, using segmentation, appealing to new groups, and other fundraising strategies

Work with Director of Development and Community Engagement to support land campaigns and donor outreach/cultivation events

Collaborate with development team to provide timely, accurate gift entry and acknowledgement

Coordinate Osprey Program spring appeal and associated communications

Event logistics and support

Database & Systems Management

Oversee Little Green Light (LGL) donor database, maintain high-quality data standards and support development team in use of database

Supervise LGL integration into email marketing program (Mailchimp)

Coordinate with colleagues on data exchange between Volunteer and Land Conservation software

Analysis and Reporting

Generate Annual Report donor lists

Support Development team and Operations/Finance manager with fund and gift reconciliation

Provide monthly fundraising reports for Board of Directors and Development Committee

Generate analysis on efficacy of Greenbelt’s outreach events: Art in the Barn, Tour de Greenbelt, and other general events

Analyze fundraising metrics and data to refine strategy and increase impact

Communications

Team coordination in executing consistent, high-quality digital and print communications

Utilize database and donor segmentation to create, design and send corresponding campaign emails

Support overall communications strategy