Senior Social Media Strategist

OPEN POSITION: SENIOR SOCIAL MEDIA STRATEGIST

Momentum Communications Group is seeking public relations professionals to join our growing team of award-winning nonprofit PR specialists as a Senior Social Media Strategist focused on building our clients’ reputation and influence through social media. If you are passionate about doing good in the world, this is an opportunity to work with the 2020 Nonprofit PR Team of the Year (Nonprofit PR Awards) at one of The Top PR Firms for Nonprofits and Causes (Observer PR Power List).

Responsibilities:

• Lead social media strategy across accounts, including development and oversight of social media guidelines, content calendars, key visuals, video and design, copywriting and CTAs
• Concept and present innovative social media campaign ideas to clients on a regular basis
• Set quantitative social media goals and monitor progress on all social accounts
• Oversee community management on all accounts, including weekly sweeps of key accounts
• Follow relevant news and social media accounts to advise team and clients on opportunities
• Lead strategy on social advertising including spend; train and advise team to manage ads
• Supervise social media teams, including delegating tasks, mentoring and ensuring high level creativity, timeliness and quality control; onboard new social media team members and advise agency senior leadership on staff professional development needs
• Oversee content calendar editorial process; edit copy and visuals on content calendars and approve for sending to client
• Create high priority social media content (copy, scripts, visuals) for key campaigns and ad hoc posts; supervise TikTok and other video scripts
• Serve as the agency’s senior leadership voice to clients on social media matters; attend client meetings on weekly, monthly or quarterly basis and advise other employees on client interactions
• Field client inquiries and requests on key accounts
• Meet internally and with clients to advise on long-term social goals and strategies, including calendar overview meetings
• Lead monthly social media planning meetings
• Run social media analytics, analyze results and oversee results reports such as monthly activity reports, board reports and case studies
• Write and present proposals for clients and new business prospects
• Oversee the agency’s own social media strategy, content and community management

Position Qualifications:

Candidates should have at least 4 years’ experience in social media with a communications agency or nonprofit. Experience with social media advertising is preferred.

Perks of the job:

The position offers excellent opportunities for growth and advancement, competitive salary and benefits, and a central midtown Manhattan location. Momentum offers PTO, Summer Fridays, Mental Health Days, group outings, 401k contribution matching, personal days, company-paid trainings, Lunch & Learns, mentor program and more.

About Momentum:

We work with nationally recognized nonprofits who make a difference in social justice, youth development, education, health, the arts and more. Our team is on the frontlines helping our clients build awareness and influence through the press, social media, digital marketing and events.

What we believe in:

Our culture encourages creativity, listening, curiosity, collaboration and excellence. We are looking for engaging writers, nuanced communicators, deep thinkers and passionate collaborators.

Momentum Communications Group is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.