Digital Marketing Systems Manager

To submit an application, please email a resume and cover letter to alex@streetsoccerusa.org. In your cover letter, please address:

• How you've successfully managed multiple marketing technology platforms (like Klaviyo and Salesforce) and demonstrated measurable improvements in campaign performance and system efficiency
• A specific example of when you built or optimized marketing automation workflows that drove meaningful results

Applications without cover letters will not be considered.

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Job Title: Digital Marketing Systems Manager

Organization: Street Soccer USA

Location: Remote (<5% travel required)

About Street Soccer USA: Street Soccer USA (SSUSA) is a nonprofit organization that uses soccer as a tool for social change. We aim to fight poverty and strengthen communities by providing free soccer programs and teaching life skills to underserved youth and adults across the United States. We have nine regional chapters and serve over 6,000 youth and adult players each year.

Position Summary: The Digital Marketing Systems Coordinator will support Street Soccer USA's external marketing in the lead up to the 2026 FIFA World Cup hosted in North America. The manager will serve as the technical backbone for SSUSA's marketing operations, managing all marketing technology systems, data integrations, and analytics. The role focuses on optimizing our marketing infrastructure across website, email, social media, and CRM while providing data-driven insights to improve campaign performance. The role will be filled as soon as possible.

Reports to: Chief Executive Officer

Duties and Responsibilities

Systems Management (40%)

• Manage and optimize Klaviyo email marketing platform, including automation workflows, segmentation, and campaign setup
• Maintain Salesforce database integrity, focusing on contact management and campaign tracking
• Oversee Instagram content scheduling, analytics, and engagement tracking
• Implement and maintain integrations between marketing platforms
• Document technical processes and create standard operating procedures

Data Management & Analytics (30%)

• Build and maintain marketing dashboards tracking key performance metrics
• Analyze campaign performance across all channels
• Generate regular reports on engagement, conversion, and ROI
• Implement data cleaning and standardization processes
• Manage contact database segmentation and maintenance

Campaign Support (20%)

• Configure technical aspects of email campaigns and social media initiatives
• Set up A/B tests and tracking parameters
• Troubleshoot technical issues across platforms
• Ensure proper tagging and tracking of all marketing activities
• Support automation of routine marketing tasks

Cross-functional Collaboration (10%)

• Work with communications team to design, import, and distribute campaigns
• Coordinate with development team on donor data management
• Support local teams with marketing systems training
• Provide technical documentation and guidance

Qualifications

• 3+ years experience managing marketing technology systems
• Proven expertise with Klaviyo, Salesforce, and Instagram
• Strong understanding of marketing automation and email marketing
• Experience with data analysis and reporting
• Knowledge of marketing attribution and tracking
• Excellent problem-solving and technical troubleshooting skills
• Strong project management capabilities
• Ability to work independently and manage multiple priorities

Technical Skills Required

• Klaviyo: Advanced proficiency in email automation, segmentation, and analytics
• Salesforce: Experience with contact management, campaign tracking, and reporting
• Instagram: Proficiency with Business suite, content scheduling, and analytics
• Data Analysis: Excel/Google Sheets expertise
• Integration Tools: Experience with Zapier or similar platforms

Compensation

$80,000 - $95,000 annual salary plus benefits, depending on experience