Farmers’ Market Access & Equity Program Coordinator

Role Overview:

The Farmers’ Market Access and Equity Program Coordinator works under the direction of the

Farmers’ Market Access & Equity Program Manager to assist with all aspects relating to the Ecology Center’s work promoting healthy food access at California farmers’ markets. The Farmers’ Markets Access and Equity Program Coordinator works to establish, implement, promote, and incentivize Federal Assistance Benefit use at farmers’ markets and other direct marketing outlets to create greater healthy food choices for low-income and underserved populations and drive additional customers/income to small and mid-sized family farmers.

The Ecology Center is actively working to create and promote an alternative food system that is based on the values of environmental protection, justice, and access to healthy, sustainably produced food for all. The Farmers’ Markets Access & Equity Program (FMAE) seeks to create greater healthy food choices for low-income and underserved Californians while also supporting small and mid-sized family farms. The FMAE Program Coordinator works to establish, implement, promote, and incentivize Federal Assistance Benefit use at farmers’ markets and other direct marketing outlets. The FMAE Program Coordinator performs job duties in support of the Ecology Center’s work supporting healthy food access at California farmers’ markets, including the Market Match Program, the Farmers’ Market EBT Project, and the Farmers’ Market Finder Tool.

Key Responsibilities:

• Assist Program Manager in developing Program work-plan, goals, and objectives

in accordance with grant objectives and the Ecology Center mission and strategic

plan.

• Assist Program Manager in executing work-plan, goals, and objectives

associated with the statewide Market Match Program, the Farmers’ Market EBT

Program, and the Farmers’ Market Finder tool.

• Provide support and technical assistance to Market Match partners, including but

not limited to training on reporting and invoicing procedures and other program

requirements

• Prepare contracts for distribution to sub awardees, and coordinate the contracting

process, including follow-up with sub awardees to verify contract details,

signatures, final review and approval of contracts.

• Coordinate monthly sub awardee invoice processing and reporting materials

review, including verification of all expenses and backup documentation, and

follow-up with sub awardees as needed.

• Assist in curating and updating the Program’s outreach, promotional, and training

tools including the production and distribution of the Program’s electronic

newsletter, the Market Match website, the Farmers’ Market Finder website, the

program’s Facebook page and other social networking tools.

• Assist with facilitating bi-monthly webinars, phone calls, the annual Market Match

conference, and other meetings.

• Educate, recruit, and inform farmers’ market managers, associations, and partner

organizations interested in CalFresh EBT access at farmers’ markets and Market

Match incentives, through the development and distribution of Program

communications, including informational materials and e-newsletters.

• Periodically coordinate regional outreach campaign logistics including direct

mailers, text message, and other forms of outreach, aimed at recruiting new

customers to farmers’ markets.

• Perform site-visits with Market Match partners throughout the state to ensure

program and grant compliance.

Input and maintain data in order to feed statewide database, fundraise, and

report for grants.

• Customize promotional, outreach, and educational collateral.
• Provide technical assistance to farmers’ market managers and associations that

wish to establish, implement, and promote their market’s CalFresh EBT program.

This includes, but is not limited to: assistance with FNS application, acquiring

Point Of Sale (POS) equipment, EBT scrip design and ordering, planning for

market staffing issues, record-keeping and vendor education.

• Conduct follow up activities to track and report progress in establishing and

implementing EBT programs.

• Field initial phone calls and emails regarding Market Match, Farmers’ Market

EBT, Farmers’ Market Finder, answer questions, and direct parties to appropriate

resource or individual.

• Meet with the Program Manager and FMAE team once per week or as needed.
• Observe safe operating practices and comply with organizational safety policies.
• Maintain familiarity with, follow, and ensure staff compliance with all Ecology
• Center policies and procedures in the performance of daily duties.
• Perform other duties as assigned.

Qualifications:

To perform this job successfully, an individual must be able to perform each essential

duty satisfactorily. The requirements listed below are representative of the

knowledge, skill, and/or ability required. Reasonable accommodations may be made

to enable individuals with disabilities to perform the essential functions.

• Demonstrated commitment to the Ecology Center mission and vision
• Proven ability to work independently and exercise good judgment in a variety of

environments and situations

• Passionate about working to build sustainable and equitable food systems;

knowledge of farmers’ markets and federal food assistance programs (SNAP,

WIC, SSI/SSDI.)

• Proven ability to provide technical assistance and/or and communicate effectively

and courteously with a diverse audience.

• Ability to process documents and data with accuracy and efficiency.
• Proven ability in developing and maintaining collaborative relationships with

clients, non-profit partners, other stakeholders, and/or members of the public.

• Strong working knowledge of Microsoft Office-Word, Excel, group e-mail,

Google Docs and social media sites; experience with Adobe suite and/or graphic

design and newsletter layout is a plus.

• Ability to work independently to organize and perform assigned work on a daily

and weekly basis.

• Ability to work collaboratively and in a team.
• Ability to communicate effectively and courteously with a diverse audience even

when in conflict.

• Strong written and verbal communication skills.

Education and Experience:

• High School Diploma/GED required.
• Three years of general work experience, at least one year coordinating or

managing projects, programs, or grants.

Physical Demands:

The physical demands described here are representative of those

that must be met by an employee to successfully perform the essential functions of this

job. Reasonable accommodations may be made to enable individuals with disabilities to

perform the essential functions. While performing the duties of the job, the employee is

required to:

• Regularly talk or hear up to 6 hours a day;
• Regularly sit, type, and use the mouse up to 7 hours a day;
• Regularly sit and stand from chair up to 20 times a day;
• Specific vision abilities required by this job include close vision, distance vision,

color vision, peripheral vision, depth perception, and ability to adjust focus.

• Occasionally stand, walk, use hands to finger, handle or feel, and reach with

hands and arms;

• Occasionally climb stairs and/or take elevator;
• Occasionally get in and out of car up to 6 times a day;
• Occasionally drive in dry and wet weather, usually during daylight hours, but

occasionally in the evening hours;

• Occasionally lift and/or move up to twenty five (25) pounds and occasionally lift

and/or move up to 25 pounds.

• Use of a computer keyboard and monitor for a major portion of working hours
• Must operate a motor vehicle in the routine accomplishment of duties (running

errands)

• Must operate standard office equipment, copier, telephones, two-way radio

People of color, people LGBTQIA-identified, women, veterans, and formerly incarcerated individuals are strongly encouraged to apply. EOE/AA.