Position Summary:
The Communications Manager will lead all internal and external communications efforts to effectively convey our church's vision, mission, and activities to our congregation and the wider community. This role requires a dynamic, creative, and strategic communicator capable of managing our digital presence, enhancing our public relations efforts, and ensuring consistent and impactful messaging across all platforms.
Responsibilities:
- Strategic Communication: Develop and implement a comprehensive communication strategy that includes internal and external communications, public relations, and marketing efforts in collaboration with church staff and leadership.
- Digital Presence Management: Oversee the management of the WSPC website and social media channels (YouTube, Facebook, Instagram), including content creation, scheduling, and analytics.
- Content Marketing: Lead video production and content marketing initiatives to engage our community and beyond with impactful messaging and storytelling.
- Email and Direct Mail: Manage email marketing and direct mail programs to effectively communicate with our congregation and community.
- Public Relations: Collaborate with staff members on all PR and marketing initiatives, manage relationships with external partners and vendors.
- Community Engagement: Improve Google and Yelp listings, solicit reviews, and manage the church's events calendar to support and prioritize church events.
- Data Management and Reporting: Utilize CRM Database to communicate internally and externally, providing weekly/monthly reports on website, social media, and virtual/in-real-life attendance stats with the assistance of external staff.
- Signage and Visual Communication: Create signage in and around the building to guide and inform congregation members and visitors.
Qualifications:
- Bachelor’s degree in Communications, Marketing, or related field.
- Proven experience in communications, PR, or marketing, preferably in a nonprofit or church setting.
- Strong skills in content creation, digital marketing, and social media management.
- Excellent written and verbal communication skills.
- Ability to work collaboratively with church staff and volunteers.
- Proficiency in website management and familiarity with SEO and Google Analytics.
- Creative thinker with strong organizational and project management skills.
Technical Requirements:
- Google G-Suite, Microsoft Tools, Zoom, WordPress, Adobe, Canva