Senior Creative Director

Job Title: Senior Creative Director

Employee Type: Permanent

Reports To: VP, Brand, Marketing and Culture Change

Department: Content

Entity: NDWA, CiA

Hours per Week: 40

Salary: $122,000- $144,000

Work Location: Remote

Start Date: April 2025

BACKGROUND:

The National Domestic Workers Alliance (NDWA) is the leading national voice for dignity, respect, and recognition for domestic workers in the United States. NDWA was founded in 2007 by organizers and worker leaders in six cities representing nannies, house cleaners, and care workers, and now represents an alliance of more than 76 organizations across 22 states and 395,000 domestic workers nationally.

We envision a society where domestic work is valued as essential to our collective well-being, domestic workers are leaders in shaping the care sector, and domestic work jobs are good, economically secure jobs.

For over 15 years, we’ve worked to advance our mission by making domestic work visible. We’ve worked to pass policies that enable rights and higher wages for domestic workers across the country, changed public awareness and opinion about the dignity and value of care work, and built the capacity and leadership of domestic workers to organize and advocate for their rights.

We see the next era of our organization as an opportunity to move domestic work from newfound visibility towards transformation, and we’re ready to elevate care workers to the essential workers of the 21st-century economy.

We’re a multi-racial, multi-lingual organization building a powerful movement rooted in the human rights, dignity, and equality of domestic workers, care workers, immigrant women, and women of color.

POSITION SUMMARY:

We are seeking a Senior Creative Director to lead and elevate our overarching creative vision across our brands, campaigns and initiatives. As the leader of the Content Department, the Creative Director will oversee a team including a design director, graphic designer and video specialist, ensuring all creative assets align with the organization’s mission, values, and strategic objectives. This is a unique opportunity to make a meaningful impact by creating compelling, innovative, and effective visual content that inspires action and drives engagement. The right candidate for this role will be highly generative, knowing how to bring a big idea to life through robust, multidisciplinary creative, and interested in the opportunity to shape an evolving creative team in a dynamic and fast-moving organization. This position reports to the VP, Brand, Marketing and Culture Change.

PRIMARY ROLES & RESPONSIBILITIES:

• Creative Leadership:
  • Develop and drive the overarching broad, multidisciplinary, creative strategy to support the organization’s mission.
  • Develop creative campaigns that inspire, educate, and motivate target audiences to action, anchored by the organization’s narrative change and advocacy goals.
  • Ensure all creative outputs— graphics, videos, branding, marketing copy, and visual content— resonate with diverse audiences.
  • Serve as a thought leader, staying informed about political, cultural, and design trends to keep the organization’s creative efforts innovative and relevant.
• Brand Stewardship:
  • Maintain and evolve the organization’s brand guidelines to ensure consistency and adaptability across all platforms and initiatives.
  • Advocate for the integrity of the brand in every project and ensure that all creative materials reinforce the organization’s voice and values.
• Content Creation & Oversight:
  • Lead the conceptualization, design, and execution of visual assets for campaigns, events, and organizational initiatives, including digital ads, social media content, websites, and videos.
  • Guide the design team in creating visually impactful materials for print and digital formats, including reports, infographics, and branded collateral.
  • Oversee the work of the video specialist to develop compelling short-form and long-form video content for a variety of platforms.
• Team Management:
  • Manage, mentor, and inspire a team of creative specialists, fostering a culture of collaboration, creativity, and excellence.
  • Provide clear direction, constructive feedback, and professional development opportunities to team members.
  • Oversee project timelines and resource allocation, ensuring efficient workflows and on-time delivery of high-quality creative assets.
  • Serve as a senior member of the Brand, Marketing, and Culture Change Division, serving as a thought partner to the VP and working with the VP and other Division leaders to set and meet goals and foster a collaborative work environment.
• Cross-Functional Collaboration:
  • Work across the Division (Digital and Social Media departments and Culture Change team) to develop creative content.
  • Work in partnership with the Communications and Campaigns teams to translate complex ideas, messages and policy priorities into visually engaging content.
  • Ensure seamless production and distribution of creative assets.

QUALIFICATIONS:

• Proven (8-10 years) experience as a Creative Director or in a senior creative leadership role, ideally within a non-profit, advocacy, or mission-driven organization.
• Expertise in graphic design, visual storytelling, and branding, with a robust portfolio demonstrating a range of creative work.
• Strong understanding of video production, editing workflows, and best practices for multi-platform content.
• Demonstrated ability to lead and mentor creative teams, managing multiple projects and competing deadlines with ease.
• Flexible and adaptable leader who can work collaboratively across teams and with partners inside and outside the organization.
• Excellent communication and presentation skills, with the ability to translate strategic goals into actionable creative concepts.
• Passion for political advocacy and a deep understanding of the unique challenges and opportunities within the non-profit sector as well as 501c4s.
• Commitment to diversity, equity, and inclusion in all aspects of creative work and team management.
• Alignment with NDWA’s vision and values, including a commitment to economic, racial, and gender justice.
• Ability to work and collaborate with diverse staff in person and remotely and as part of a high-performing team.

PREFERRED SKILLS:

• Experience with motion graphics and animation.
• Knowledge of accessibility standards and inclusive design practices.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro, After Effects) and other industry-standard tools.

How to Apply: Please apply directly to the job posting and portfolio. Additionally, applicants must respond to the below questions. Applications will only be accepted electronically, and solicitations to individual staff are unlikely to be responded to.

NDWA provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

NDWA participates in the E-Verify program and is an Equal Opportunity Employer.