Paid Media Specialist (Contract)

About Strive

Strive is a texting tool used by progressive campaigns and organizations around the world. We are a small, mission-driven team with big ambitions: amplify the reach and impact of people-powered movements.

As a platform made for change-makers, we continuously innovate to meet the needs of advocacy. Our unique blend of automations, broadcast functionality, restAPI access, and inbox features were built in collaboration with some of the most exciting progressive organizations in the country. From Emily's List to Everytown for Gun Safety, Sunrise Movement, Working Families Party, and Voto Latino – our partners are at the cutting edge of mobile advocacy.

Our unwavering focus has placed our technology at the forefront of what’s possible in SMS advocacy. Strive is a bootstrapped, independent company, free from the pressures of investors and shareholders that force other companies to prioritize profits over impact. We’re committed to building a team that reflects the diversity of the organizations we serve and the future we’re collectively fighting for.

About the role

Strive Messaging is seeking a Paid Media Specialist for a 4-week contract.

As a digital tool used every day by leading organizers and political strategists, the Paid Media Specialist (contract), will play a critical role in establishing and advancing our digital reach to mission-driven nonprofits through strategic and impactful paid media campaigns. You will lead keyword strategy, performance optimization, and competitive analysis to ensure every campaign drives meaningful results. In close collaboration with our marketing lead, you'll integrate paid media with a broader SEO vision to position our platform as a leader in political tech. Ideal candidates combine technical fluency in Google Ads Manager and Analytics with a deep commitment to data-informed storytelling and social impact.

If you are interested in launching paid media that speaks to the leaders of people-powered movements – we’d love to hear from you!

Responsibilities:

• Set up and optimize Google Ads campaigns
• Conduct keyword research and competitor analysis to ensure effective targeting.
• Monitor, analyze, and optimize campaigns for performance to ensure maximum ROI.
• Work closely with the marketing lead to align Google Ads with overall SEO strategy.
• Provide regular reports and insights on ad performance during the contract period.

Requirements:

• Proven experience in setting up Google Ads campaigns, specifically within SERPs (Sitelinks, Structured Snippets).
• Understanding of SEO best practices.
• Strong Proficiency in Google Ads Manager and Google Analytics.
• Ability to analyze data and adjust strategies to optimize campaign performance.
• Excellent communication skills and attention to detail.

Contract Duration:

‍This is part-time contract role with the possibility of extension based on performance and business needs. The contract duration is 4 weeks.

‍How to Apply:

Please submit your application, including the following:

• Resume
• Statement of interest
• Samples of your past work in Google Ads
• Hourly rate
• Proposed project timeline including hourly breakdowns for the requirements outlined above

Strive Messaging provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state, and local laws.