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The Nonprofit FAQ > Management >

How can we use the Internet to reach more people? Advice from two long-term observers of nonprofits' use of online tools.
What are Options for Nonprofit Mailing It's worth doing some research to save both time and money
Can we use free email to build online mailing lists? Possibly. This article has links to several services with thumbnail reviews of how they work.
Advice on choosing a way to handle an online (email) newsletter Advice on choosing a way to reach stakeholders online.
Purging Mailing Lists Advice on what to do with a list that's out of date.
What about getting a nonprofit bulk mail permit? The important thing to remember is that the Postal Service rules and the IRS rules are not the same.
How should I use direct mail? Questions and answers on effective uses of direct mail.
Some Online Tips and Resources for Direct Mail Technical notes from all over.
Basic definitions for advertising, marketing, public relations, e-com Advertising, promotion, marketing, public relations, publicity, sales and e-commerce -- what are they? How are they done?

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