How can I plan a communications program for my nonprofits' work?

Summary:

A website offers a free tool for careful planning of communications efforts.

See http://www.smartchart.org

Registration is required.

The planning process in detailed and careful, helping planners make good decisions.

The Smart Chart is a free service for nonprofit organizations provided by Spitfire Communications of Washington, DC. The firm "provides strategic communications solutions to promote positive social change."